2025: 20 years and a new licensing cycle
Another milestone in the history of Electrão.
Relatório
Anual
2025
Electrical equipment
Batteries
Packaging
Pedro Nazareth
CEO
Message from the CEO
In 2024 Electrão had the privilege of seeing its activity in the management of three of the recycling systems in which it participates renewed through the publication of the new licenses: packaging; batteries and used electrical equipment.
Ricardo Furtado
Director-General for Electrical Equipment and Batteries
Message from the director-general of electrics and batteries
The selective collection of electrical equipment reached a new high in 2024. This year, Electrão collected and sent more than 36,000 tons of used electrical equipment for recycling. This is an increase of 31% compared to 2023, when more than 27,000 tons were collected.
2025 in Review
See all the events that stood out in the past year.
January
O Electrão lançou a primeira Academia REPARA
February
O serviço de recolha Porta-a-Porta chegou a Torres Vedras.
March
Quartel Electrão: encerramento da 9º edição
April
Electrão celebrou 20 anos de actividade.
May
O Electrão integrou a conferência do 10.º aniversário da EucoLight, em Bruxelas.
June
Electrão eleito Marca de Confiança Ambiente pelo 9.º ano consecutivo.
July
Electrão volta a unir esforços com a Samsung para apoiar IPSS com a campanha “Reciclar dá Sorrisos”.
August
O Electrão assinalou o IEWD na Assembleia da República
September
Faz pelo Planeta: 4 projectos premiados
October
Electrão faz campanha de sensibilização digital no Dia Internacional dos Resíduos Eléctricos.
November
Apresentação da coleção “Mini-Aventuras Electrão”, seis livros pensados para despertar a curiosidade de miúdos e graúdos e mostrar que cuidar do planeta é uma aventura que começa em casa e em cada um de nós.
December
Electrão lança campanha de sensibilização “Atrasados Ambientais”.
Results
Recycling Management Systems
See the figures for the collection, take-back, reuse and recycling of electrical equipment, batteries and packaging waste.
Electrical equipment
45 878 tons
Collection
173 848 tons
Put on market
15 469
Collection sites
Batteries
1 705 tons
Collection
2 442 tons
Put on market
10 294
Collection Sites
Packaging
65 844 tons
Take-back urban
44 164 tons
Take-back non urban
108 622 tons
Put on market
Communication and Awareness
Campaigns
Awareness and education play an essential role in Electrão’s work, which promotes various campaigns aimed at different audiences. The goal is to reach citizens, increase awareness about the importance of adopting more sustainable practices, and ensure the proper disposal of waste for recycling. At the same time, in all its actions, Electrão seeks to close the loop, contributing positively to the community.
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Media
Electrão was featured across various media outlets, both in print and digital formats. Throughout the year, we appeared on television, radio, magazines, and newspapers, where we showcased our activities, campaigns, and the main milestones of 2025. These opportunities helped us strengthen our message, follow the evolution of the sector, and raise public awareness about the importance of recycling.
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Social media
Electrão’s digital presence clearly reflects its activity. Through LinkedIn, Facebook, and Instagram, we maintain a close and daily connection with citizens, respond more quickly, promote our campaigns, clarify doubts, and share simple and practical tips to encourage a more sustainable lifestyle.
To know moreOrganization
Human Resources / Internal Communication
Learn about Electrão's structure, the indicators that represent the association and the programs developed for the team.
Social Responsibility
In 2025, Electrão continued its solidarity mission and supported various institutions through campaigns and specific volunteer actions.
Challenges of 2025
The past year was marked by the launch of a new 10-year licensing cycle, but also by a series of challenges, notably operational constraints in the electrical equipment stream, namely insufficient treatment capacity among national operators and delays in Transboundary Waste Movements, alongside the failure to meet the 65% packaging recycling target and Portugal’s position in the European ranking, in 21st place, below the EU average, with landfills approaching their maximum capacity limits.
2026 Preview
Find out which topics and trends will be in the spotlight in 2026.
At Electrão, we are always looking to the future to predict trends, anticipate challenges and create new solutions to improve the collection, routing and treatment of the waste streams we manage.